Discover how brands or agencies get in contact with influencers on SocialCat.
Lucky Thirteen Candle Company was looking to build more brand awareness around its newly launched line of products. Initially, they tried to partner up with macro-influencers in their niche but they were too expensive, asking between $500 to $1000 for a campaign.
The Natural Spa has been working with Social Cat since April 2021, with the primary goal of obtaining user-generated content and finding micro-influencers that could potentially generate sales.
The main goal of working with micro-influencers is user-generated content. We have learned that people don't want to see edited photos with good-looking models (nothing wrong with that) using their products.
As a fresh and emerging brand in an already crowded niche, Nadra Safiri needed to create awareness and educate consumers on its products. For them, awareness & education were two key components that needed work early on to help them convert better in the near future.
We did it via an agency and paid for each collaboration £100. Besides this being expensive for us, they also moved slowly because we only got like three or four collaborations each month.
