Affordable UGC from vetted influencers
Starting at $20 per collaboration. Licensing included.
Premium UGC from high quality influencers
Testimonials are honest opinions about products. Influencers receive products and use them for a specific time period agreed with the brand itself, and then, they provide an honest video or photo review about their experience. Testimonials are then used on organic and paid marketing channels to attract new customers.
Unboxing videos are very popular, especially for e-commerce brands. They create a feeling of excitement and curiosity for users as they become keen to see what's hidden in the package. They have performed very well on TikTok recently, both organic and paid.
How-to videos explain how a product works and pique the viewer's interest by delaying the final result. Users have the chance to observe and learn how a specific product is used, but they need to wait until the end to see the results.
This means that influencers (creators) will give brands their most creative takes. In this scenario, brands rely on influencers to develop creative ideas for the content and don't have much control over the process. We recommend checking the creator's portfolio and social media before choosing this option to get a sense of their work.
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