Looking for an alternative?

Compare Social Cat vs Influencity—features, pricing, and why brands are switching.

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for 7 days

FREE Trial for 7 days

Trusted by over 2,000 brands


Cost & commitment
💰 Starting price	$99	$398
🆓 Free Trial	✅ Yes - 7 days	✅ Yes - 7 days
⏱️ Minimum commitment	One month	One month
👋 Cancel-anytime policy	✅ Yes	✅ Yes
Types of collaborations
🎁 Gifted collaborations	✅ Yes	Not as a feature - depends on influencers 🔎
💵 Paid collaborations	✅ Yes	✅ Yes
🧲 Affiliate collaborations	✅ Yes	Not as a feature - depends on influencers 🔎
How it works
🙋 Influencer apply to work with brands (marketplace)	✅ Yes	🚫 No - focuses on discovery & relationship management
🔎 Brands can search for influencers (search)	✅ Yes	✅ Yes
💌 Brands can invite influencers	✅ Yes	✅ Yes
Features
📱 Audience insights	✅ Yes	✅ Yes
📫 Direct communication	✅ Yes	🚫 No direct communication
🎞️ Content library	✅ Yes	🚫 No
📝 Licensed content	✅ Yes	🚫 No - brands negotiate directly with influencers
🔎 Influencer vetting	✅ Yes	🚫 No - influencers don't register on the platform
📄 Influencer contracts	✅ Yes	🚫 No - contracts must be handled externally
👀 Influencer reviews	✅ Yes	🚫 Not available
🗂️ Influencer portfolios	✅ Yes	🚫 Not available
💰 Influencer payment ranges	✅ Yes	🚫 Not available
📄 Message templates	✅ Yes	🚫 Not available
🔀 Replace collaborations	✅ Yes	🚫 Not available
⌛ Expected delivery time	✅ Yes	🚫 Not available
📱 Platforms covered

Try Social Cat for FREE

Social Cat has features Influencity does not

Here are just a few things our simple software has that Influencity doesn't offer:

🙋 Influencer marketplace
🎞️ Content library
📝 Licensed content
🔎 Influencer vetting
📫 Direct communication
📄 Influencer contracts
👀 Influencer reviews
🗂️ Influencer portfolios

💰 Influencer payment ranges
📄 Message templates
🔀 Replace collaborations
⌛ Expected delivery time

And much more. Start a FREE trial to learn more about every feature on our platform. You don't need to commit, cancel anytime if it's not for you.

Check out this details comparison of

Social Cat vs Influencity

Starting Price

Social Cat

Social Cat offers a more budget-friendly starting price of $99, making it accessible to brands of all sizes, especially startups and small businesses looking to test influencer collaborations.

Influencity

Influencity pricing starts at ~$398, which may be a barrier for smaller brands that are new to influencer marketing or have limited budgets.

Gifted Collaborations

Social Cat

Yes - Social Cat includes gifted collaborations as a core feature, making it easy for brands to send products to influencers in exchange for content, providing a cost-effective way to generate UGC.

Influencity

Not a standard feature - gifted collaborations depend on whether influencers accept them, making it a less structured option that may not guarantee content creation.

Licensed Content

Social Cat

Social Cat grants brands a perpetual, non-exclusive license to use, modify, and repurpose influencer content for paid and organic marketing while creators retain ownership.

Influencity

No - brands must negotiate content licensing separately with influencers, adding an extra step and potential costs to the campaign.

Influencer Marketplace

Social Cat

Yes - Social Cat allows influencers to apply directly to brands, reducing manual outreach and saving brands time in finding relevant influencers.

Influencity

No - Influencity is primarily focused on influencer discovery and relationship management, meaning brands must actively search for and reach out to influencers.

Is Influencity worth it?

When comparing Influencity vs Social Cat, both platforms help brands with influencer marketing, but Influencity is mainly a discovery tool. It lacks key collaboration features like direct communication, a content library, or campaign flows, requiring brands to handle all this independently on top of reaching influencers and negotiating with them.

Social Cat is a complete solution that is more affordable at the same time. It combines influencer search (500k+ profiles in the database) with influencers able to discover campaigns and apply to them, contracts, audience insights, and much more. It caters to smaller brands with affordable pricing, free trials, and more prominent brands that need the volume of influencers and advanced filtering.

If your main goal is finding influencers, Influencity could be a fit. However, if you need a comprehensive, budget-friendly solution that streamlines influencer marketing from start to finish, Social Cat is the smarter choice.

See detailed comparison

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Trusted by over 2,000 brands and 50,000 influencers

Social Cat Reviews

Try Social Cat for FREE

Just some of our success stories

"The main challenge we had was related to the costs. We paid a few micro-influencers (5k-10k followers) for campaigns, and then they generated no conversions (literally), and the quality of the content was not the best either. For us, this was not relatively cost-effective.
It was not the problem that we did not want to pay influencers. We’re excellent with that, but if we want to spend, we would like to get a few conversions, and we understand conversions depend on a few things, but at least high-quality UGC.
Cost-effectiveness is the main reason I joined Social Cat."

+491k

reach

+639k

impressions

$2.7

CPM

Read full case study →

FAQ

What is the difference between gifted collaborations and product seeding?

Gifted collaborations mean influencers receive a free product in exchange for content, ensuring they promote your brand. Product seeding is sending free products with no obligation for influencers to post, making results less predictable.

What does licensed content mean?

Licensed content allows you to use influencer-generated content across any marketing channel, paid or organic. You also have the right to edit, modify, and repurpose it. However, the influencer retains copyright ownership, meaning that while you can freely use and edit the content, the influencer still legally owns it. They can reuse it for their own purposes or even license it to other brands, unless you have a separate contract granting you exclusive rights. Essentially, you control how you use the content, but the creator still holds legal ownership.

How does the replace collaboration feature work?

On Social Cat, you get several monthly collaborations (matches) according to your subscription plan. But if, for some reason, some of them don't work out, you can replace them at no extra cost so you don't lose any of your allocated collaborations each month. This acts like a safety net, allowing you to spend more efficiently.

How much should I spend on an influencer marketing platform?

In general, influencer marketing platform pricing varies from tool to tool, depending on their features and the size of their databases. How much you should spend will depend on your budget and goals; for smaller to medium-sized brands without prior experience in Influencer Marketing, we advise starting with affordable tools, offering flexible commitments, and affordable influencers, either gifted or paid. Bigger brands with more experience working with influencers and a bigger budget can opt for more expensive tools, so they should decide based on the features they need and what platform meets their needs.

Can I get another free trial?

Sure, reach out to our team at hello@thesocialcat.com, and we can arrange another free trial to test us out.

Are influencer product reviews trustworthy?

Yes, influencer product reviews are trustworthy if they come from verified sources. This means that these reviews must come from real customers or users of a specific product. Most review platforms like TrustPilot or Reviews.io have business integrations and get genuine, verified reviews.

If we refer to product reviews online, we must know that most reviews are paid and put products in a good light. As with any online product, we would like to ask for trials to see if this fits your requirements.

Have more questions? Have a look at our Help Center.

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Who we help

Features

IndustriesNew

Channels & Goals

InfluencersNew

Resources

Insights & ToolsNew

Looking for an alternative?

Social Cat has features Influencity does not