Generate organic buzz with product seeding

Get honest reviews and social media posts in exchange for free products. From influencers who genuinely love your brand.

Trusted by over 2,000 brands
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Available in 🇺🇸 🇬🇧 🇦🇺 🇨🇦

The Tinder for brands and influencers

How product seeding works

Create tailored campaigns and get applications from influencers. Browse through our database and invite influencers to campaigns.

1

Find genuine advocates for your brand and products

Start a gifted campaign, and influencers genuinely interested in your brand and products will apply to it. You can also search and invite influencers to your campaigns.
2

Send free products to newly discovered advocates

Pick your favorite applicants and send them free products in exchange for social media posts.
3

Build long-lasting relationships and get honest product reviews

Improve your products based on their feedback and turn them into genuine brand ambassadors.
Product seeding has no upfront costs other than the cost of the product (which you likely already have) and shipping.

Nadra Safiri Use Case

Between June and August 2022, Nadra Safiri have completed 57 collaborations with micro-influencers.

Collaborations completed
57
Avg followers per influencer
11,914
People reached
135,819

Nadra Safiri worked exclusively on gifted collaborations on Social Cat. The only costs related are the gifted products and the Social Cat subscription. There are no other costs related to micro-influencers payments or content usage rights.

Read the entire use case.
Total cost
$1,807
Impressions
176,564
CPM
$10.2

"As a launch brand, Social Cat is extremely valuable to us. We did not know how to get started with influencer marketing but Social Cat worked closely with us painstakingly to figure out what works best for us. The app is great at matching influencers. We have got some really lovely influences from Social Cat who we continue to work with. The app is a true disruptor in the space where frankly there is a lot of noise at the moment. Social Cat cuts out all of the noise and offers true value to brands. Thank you so much for your continued help!"

Atem Mbeboh
Head of Marketing at Nadra Safiri

Things we're proud of

"I signed up for the monthly subscription, and very quickly, I was getting followers, sales, and lots of interaction. Customer service from Joe is first class!

I thoroughly recommend Social Cat it’s enabled me to reach lots of creators that I wouldn't have ordinarily been able to make contact with. I’ve had some amazing posts, reels, and pictures that have given me content to post on other sites."

Liz Barnes
Owner at Fresh Wipes
As a very new business, growing our brand and gaining awareness has been a crucial aspect. Social cat has helped is do this and continues to do so, by providing content creators that are interested in working with us and giving us a platform to communicate confidently. I would highly recommend!
Jonathan
Romantica UK
Social cat has been helpful for a small brand like us to increase brand awareness with a menial budget. We're a self funded small business so need to get the word out about our brand without breaking the bank. Social cat has been helpful, and is constantly updating their algorithm and platform to improve our experience.
Natalia
Fetish Coffee

PRODUCT SEEDING

How product seeding can grow your brand

Generate organic conversations about your brand and products. Get affordable UGC to use on marketing channels and materials.

Build brand awareness

Get your products in front of potential customers and generate organic buzz and discussions about them.

Generate affordable UGC

Get UGC for your marketing channels and materials at a price close to 0.

Discover true fans of your brand and products

Find real advocates of your brand and products, get their feedback, and improve based on it. Build long-term relationships and turn them into loyal brand ambassadors.

Features

Why brands use Social Cat for product seeding

  • Gifted collaborations available

    Create affordable gifted campaigns where you gift products; genuinely interested influencers will apply to work with you. We're one of the only platforms where influencers work on gifted collaborations.

  • Influencer profiles

    Check reviews, portfolios, previous collaborations, metrics, and more for each influencer you'd like to work with.

  • Real-time metrics

    Make informed decisions with metrics like reach, impressions, engagement, and audience insights for influencers. Updated regularly with our Meta and TikTok integrations.

  • Vetted & verified influencers

    Each influencer is vetted manually before approval. We also integrate with Meta and TikTok, so each influencer must verify their accounts for authenticity.

  • Advanced filtering

    Use advanced filters like location, age groups, ethnicity, and more to find the relevant influencers.

  • Reporting

    Afraid to send products because you might get ghosted out? Use our reporting feature, and a team member will assist.

  • Ready to start?

TIP - send a handwritten gifting note with the free products. Personalization stands out, and influencers will pay more attention to your brand.

Inspiration

UGC content showcase

Done right, product seeding is the most affordable way to get user-generated content (UGC) for your brand.

Frequent Questions

Do you have more questions?

Have more questions? Have a look at our Help Center.